Teesche Podcast

Episode 43: Book – Al Ries, The 22 Immutable Laws of Marketing

24th of January · 14 Minutes

This book tried to find unchanging laws of marketing, but it has failed and possibly not even worked during the period of its publication in 1993. Many of the laws have been proven incorrect and certain examples like Microsoft’s certain doom are laughable

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Notes & Information

Link to the bookshelf page

Link to buy the book

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